Posts Tagged ‘Audi Sales’:


Audi loses out to BMW

BMW have managed to beat Audi’s sales in the first quarter of 2012. Audi remain the fastest growing luxury brand but were still unable match BMW so far this year.

How all three lined up

This year’s success was mainly down to the new redesigned BMW 3 Series, the companies all time top seller. It has proven to be a massive hit in the United States. Sales in March alone reached a total of 29,004. Within the first three months of the year, BMW managed to sell 356,548 vehicles which represents an increase of 11 per cent from February. Clearly the car is showing a very positive pattern for the rest of the year. Mercedes-Benz sold just 313,902 with Audi coming in with 346,100 sales in total.

Luxury v Mass Car Production

All three German luxury manufacturers are targeting record sales this year, with the luxury car market expanding throughout the world. This represents a stark contrast with the mass production market. The likes of Vauxhall and Peugeot are producing too many cars, with production figures not hitting the current demand.

BMW in confident mood

Ian Robertson, the head of BMW sales has come out and said “The BMW Group achieved an all-time high in sales last month and the best first quarter in its history. We aim to continue the momentum with additional new models this year.” Can Audi topple BMW with their German rivals expressing such a great amount of confidence?

New models to rival Audi

That is not all however. There will be an addition of a BMW 6 Series Gran Coupe, with the four door vehicle expected to sell quite well. A new BMW 7 Series luxury sedan may also deter sales away from Audi. The launch of BMW’s new models may mean that they will finish behind Audi yet again in terms of profit, but will remain as the world’s number one luxury car producer.

Sales expectations

In total BMW hope to sell 1.39 million for 2012. Audi are expected to sell 1.29 million with Mercedes-Benz aiming for sales of 1.28 million.

Audi’s new hybrid A3

Audi are hoping to revive their sales campaign by introducing the new Audi A3 compact model. Keeping in line with the future of the automotive industry the new A3 will come available as a plug-in hybrid.

Audi’s first quarter

Audi also posted record sales in the first quarter. This was hugely down to sales in China, Audi’s number one car market increasing by 41 per cent to 25,941.

 

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Audi’s sales grow throughout the world in February – part 2

Audi A6L

The Audi A6L is a comfortable market leader in China within its particular category. Sales managed to increase by 25 per cent in February. A newer model is expected to be released in April of this year, which will naturally increase sales this year.

Audi A8L

The newest generation of the Audi A8L has already been available within China for one year. Thanks to this particular model, Audi have now doubled their market share within the country for luxury sedans, a category which is seeing a huge increase in demand at present.

Audi Q7

Audi’s sales of the Q7 model has jumped up by a staggering 71 per cent in China with 2,032 models sold in February alone. This will make particularly special reading for Audi as the luxury SUV market in China is seeing great demand, making it one of the most profitable segments in the Chinese automotive industry.

Audi A6, A7 and the Audi A8

Out of all Audi models, it was the Audi A6, Audi A7 and Audi A8 which have gained the strongest rates of growth worldwide.

The Audi Q3 and the Audi A1 Sportback

The European region saw the Audi Q3 and the Audi A1 Sportback gaining great levels of sales, with the new models becoming more and more popular.

In Germany, the home town of Audi, sales were up by 4.5 per cent when comparing February 2010 and February 2011, with total sales reaching 19,769.

Austria

Austria sales of Audi were much lower but received a higher growth figure, selling 1,560 cars in total and achieving a growth figure of 20.2 per cent.

UK

Here in the UK, that growth figure read at 10.1 per cent selling a total of 4,150 Audi cars in February.

France and Spain

France saw sales growth rise by 5.0 per cent managing to sell 5,654. Spanish sales were positive reaching the same level as they did last year in February which total sales of 3,952. This showed good progress from Audi especially considering the state of the Spanish economy.

Italy

In Italy, Audi hold the lead for being the number one supplier of premium vehicles. This continued last month selling 4,003 cars with sales rising by 27.3 per cent.

Eastern Europe

Eastern Europe was a very well performing region for Audi, with sales rising by 34.9 per cent. Sales in Russia in February have risen by 54.8 per cent with 2,330 cars sold. The Audi Q3 was largely responsible for the tremendous increase in sales in the country.

 

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Audi sales increase

Audi sales have jumped according to official statistics.

Year on year in October, sales worldwide were said to have increased by 24% which meant 108,500 cars were sold. From January to September, the company has sold 1.08 million cars which represent an 18% increase.

Demand in China, America as well here in the U.K has seen a significant increase in demand. The company’s strategy to compete in such tough auto markets has clearly paid dividends.

Peter Schwarzenbauer, the Head of Audi Sales stated how well the company is performing across the world.

He said “Sales in the United States have developed very positively across the entire model range,”

“In Western Europe our new models are accelerating growth: there are good prospects for Audi in the coming months in the region, helped for example by the high order intake for the new Audi Q3,”

U.K

Firstly, in the UK, Audi’s sales figures were very impressive. They sold 7,601 cars in October which represented a 31% increase.

China

Audi sold 27,729 cars in China representing a 62% increase from last year.  From January to October of this year, overall sales were heavily increased to 253,739 vehicles sold which represents a 32% increase.

Those are fabulous statistics for the company as they are clearly prospering in the world’s largest automotive market. This news comes despite reports that BMW and Mercedes-Benz are closing in on the gap, with Audi dominating the luxury car market in China.

Audi haven’t improved as well in their home country as they have in others but still showed encouraging signs. They raised their game by 0.5% with sales increasing by 22,308 in October. From January to October, Audi have sold 207,330 in Germany which represents a 13% increase.

U.S.A

In the U.S.A, the world’s second largest car market, sales increased by 26%, which meant 10,225 cars, were sold in October alone.

Every time we report on Audi’s sales figures and performance statistics, it’s always very positive.

We are not surprised with the company aiming high and releasing superb models that offer more efficiency and quality every time.

Will Audi sales reaching record levels, we believe the company will maintain their success in China as well as other countries.

 

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Audi sales continue to jump

Audi sales are on their way to hitting 1.3 million for 2011 after a very satisfying October for the company.

This is a remarkable achievement for the German luxury car producer.

Down in Western Europe

Audi’s markets worldwide performed very well apart from those in Western Europe. The euro zone debt crisis is appearing to have a huge impact on sales within that particular region. Sales of luxury automobiles have naturally declined with banks becoming tighter on car loans and people simply not having enough money to afford one. With Europe being the base of the company and where it is expected to sell so well, we believe the company eventually is talking positively about sales within that region in the near future.

Worldwide sales

However that hasn’t affected the rest of the world, where Audi are selling plenty of their luxury cars. In China, where Audi are the number one luxury car manufacturer, the company saw an increase of 29% between January and September. The USA saw an increase of 15.5% of Audi sales. With Audi raising their dominance in the world’s largest automotive markets, it can be safely assumed that other luxury car producers have a lot to catching up to do in respect to those markets.

In the green

We reported earlier this year that Audi were confident of exceeding sales targets and earlier than expected too. It seems as if they are on their way to doing just that.

The companies operating profit for the third quarter went from 11.1% to 13.1%. Last’s year’s third quarter operating profit was €940 million. This year the company reported an operating profit of €1.42 billion.

As mentioned in our previous article titled “Audi to beat sales targets”, the arrival of new models is expected to enhance the company’s profits further. The upcoming Audi Q3 as well as the new A6 is certain to all the company to surpass its original sales target. Both operating profit as well revenue has increased in the past year.

It seems to be getting better and better for the company. With Audi sales being so high within tough markets, we believe the company has what it takes to become the world’s number one luxury automobile provider.

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Audi to beat sales targets

Audi announced earlier this month that they expect to sell more cars than originally targeted.  Audi car sales this year had a target of 1.2 million this year, with that figure set to be beaten.

“Easily done”

The German giants are so confident of achieving that goal that they even said that sales will “easily” exceed the original expected target.

Further barriers to be broken

After being apparently surprised at their rise in sales as mentioned in a previous article this month they are now in no doubt as breaking the barrier for sales.

The target the company stated was to be selling 2 million cars annually by 2020. Another target is also expected to be achieved sooner, with 1.5 million cars being sold before the anticipated date of 2014. However Audi haven’t ruled out reaching this target at an earlier date. Clearly this shows great stability and hope within.

Success all over the world

One reason behind Audi’s success is their adaptability to multiple different countries and cultures around the world. Diversity in their range of cars has allowed the company to dominant many markets within those countries.

China has been specifically recognised by the company as a country where they expect to be achieving tremendous growth in the near future. Audi car sales are expected to set a new record within the country alone, with year on year sales increasing by 26% in August.  Cars such as the Q7, TT, A3,R8 and A5 have been a huge success in that part of the world despite them being import cars.

An amazing array of car

The Audi A3 has been a major hit, the Audi Q5 and Q7 are dominant with their classes and the Audi R8 is seen as one of the most spectacular supercars available. The list of Audi’s success is endless. Another reason for the huge number of Audi car sales is that the company has such a great reputation when it comes to competitive pricing and quality. Owners are hardly ever let down when it comes to performance, quality of the vehicle, mechanical engineering, looks plus many other features.

The company will also release the S6, S7 and S8 (LINK). With these high end cars within their respective Audi categories yet to be released, the potential for the company is still nowhere near reached it would seem.

Audi car sales are on the rise, along with their reputation and profits margins. Can they overtake their closet German rivals?

 

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Audi car sales rise by 17% worldwide

Sales for luxury car manufacturer Audi have increased worldwide by 17%, to 94,100 year-on-year.

Demand has risen recently and Audi seem to be making great steps towards improvement. The news released today about Audi’s car sales will be very encouraging not only to the company but to automotive industry in general.

Statistics table showing Audi car sales this year

Nations with car sales that have risen

UK: increased by 25% to 3,613 compared to 2,895 in August 2010

  • Cumulative sales were up by 12.5% to 75,128 compared to 66,752 in 2010

Russia: increased by 36% to 2,010 compared to 1,479 in August 2010

  • Cumulative sales were up by 26% to 15,800 compared to 12,579 in 2010

China (including Hong Kong): increased by 26% to 28,068 compared to 28,068 in August 2010

  • Cumulative sales were up by 29% to 196,534 compared to 152,782 in 2010

Germany: increased by 20% to 18,056 compared to 15,394 in August 2010

  • Cumulative sales were up by 16% to 196,534 compared to 152,782 in 2010

Brazil: increased by 67% to 501 compared to 300 in August 2010

  • Cumulative sales were up by 59 % to 3,209 compared to 2,019 in 2010

India: increased by 104% to 510 compared to 250 in August 2010

  • Cumulative sales were up by 95 % to 3,655 compared to 1,876 in 2010

Spain: increased by 18% to 2,111 compared to 2,582 in August 2010

  • Cumulative sales were down by 0.3 % to 29,844 compared to 29,934 in 2010

Nations will car sales that have fallen

France: decreased by 4.5% to 3,258 compared to 3,410 in August 2010

  • Cumulative sales were down by 0.3 % to 29,844 compared to 29,934 in 2010

Italy: decreased by 11% to 2,506 compared to 2,815 in August 2010

  • Cumulative sales were up by 3.6% to 41,023 compared to 39,595 in 2010

 

Worldwide statistics

Globally, from January to August of this year, sales have increased to 17% to 853,000.

Throughout Europe Audi car sales have increased by 14% year-on-year to 44,200. From January to August of this year sales have increased by 13% to 484,000.

The Asia-Pacific region saw an increase of 26% year-on-year to 32,800. The overall sales from January to August were up 27% to 236,500.

Unexpected

Audi themselves were surprised after reviewing their car sales. They stated that not even they expected such news.  Models such as the Q5 and Q7 have had great success and will have had an influence on the statistics above.

 

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